Haze Couture

1. Scope Of This Privacy Policy

This Privacy Policy applies to information processed in connection with:

our public website and waitlist pages, including payment flows;
our mobile applications and related account, social, chat, try-on, and shopping features;
our admin and operations interfaces used by authorized personnel and partners;
our 3D/body model and garment simulation tools and related collaboration services; and
communications with us, including support and legal inquiries.

This policy does not apply to third-party sites, apps, and services that we do not control, even if they are linked from our services.

2. Who We Are And How To Contact Us

Data Controller: Cruxnd Haze, Inc.
Address: 1111B, S Governors Ave STE 48063, Dover, Delaware, US. 19904
Legal contact: legal@hazecouture.com
Privacy/support contact: support@hazecouture.com

3. Categories Of Personal Information We Collect

Depending on how you interact with Haze, we may collect the following categories:

Account and identity data: name, username, email, phone number, account identifiers, profile details, and authentication/session identifiers.
Body and fit data: measurements, body model metadata, garment/fit parameters, scan images, and model files used to power try-on and fit experiences.
Content and communications: messages, chat metadata, uploads, social interactions, support requests, and related interaction records.
Transaction and commercial data: waitlist submissions, order details, shipping data, subscription/payment status, and billing-related records.
Device and technical data: IP-derived context, user agent, app/browser characteristics, logs, diagnostics, and security events.
Usage and analytics data: product and feature usage metrics, performance events, interactions with pages or features, and aggregated analytics outputs.
Potentially sensitive information: body measurements and model-derived data may be considered sensitive under certain privacy laws.

4. Sources Of Personal Information

We collect personal information from:

you directly (for example, account setup, waitlist forms, purchases, uploads, and support contact);
your device or app/browser when you use our services;
service providers and partners that help us process payments, analytics, hosting, and operations;
integrated products and systems used to deliver features (for example, app stores and payment services); and
other users or business partners where relevant to collaborative or marketplace functionality.

5. How And Why We Use Personal Information

We use personal information to:

provide and maintain Haze services, including account creation, login, and session management;
deliver fit personalization, 3D/body-related features, and AI-enabled try-on experiences;
process purchases, subscriptions, refunds, order updates, and fraud prevention checks;
operate communication, social, and support channels;
improve product quality, reliability, accessibility, and user experience;
protect security, detect abuse, investigate incidents, and enforce our terms;
comply with legal, tax, audit, accounting, and regulatory obligations; and
send service communications and, where allowed, updates or marketing communications.

6. Lawful Bases For Processing (EEA/UK)

Where GDPR/UK GDPR applies, our legal bases typically include:

Contract: to provide requested services and fulfill transactions.
Legitimate interests: to improve services, secure systems, and prevent misuse.
Consent: where required (for example, certain optional communications or technologies).
Legal obligation: where processing is required by applicable law.

You can withdraw consent at any time where consent is the legal basis, without affecting prior lawful processing.

7. Cookies, Similar Technologies, And Analytics

We use cookies and similar technologies for essential service operation, functionality, performance, analytics, and security. For example, our website uses analytics integrations and operational technologies to understand feature usage and improve performance.

We may use third-party analytics providers to measure traffic and product interactions. You can manage browser cookie settings and certain device-level controls. Some regions may provide additional consent or opt-out options depending on local legal requirements.

8. Payments, Billing, And Transaction Data

Payment processing is handled by payment partners and platform providers (for example, card processor or app store purchase platforms). We do not store full payment card numbers on our own systems when payment processors provide hosted and tokenized payment flows.

We may receive and store transaction status, order/subscription details, billing contact data, and associated identifiers needed for accounting, support, compliance, and fraud prevention.

We may disclose personal information to:

service providers that host infrastructure, process payments, provide analytics, and support operations;
partners and vendors supporting marketplace, communication, collaboration, and customer workflows;
professional advisors (such as legal, audit, and compliance advisors);
law enforcement, courts, regulators, or other parties where legally required; and
acquiring entities in connection with mergers, acquisitions, financings, or corporate restructuring.

We do not sell personal information in exchange for monetary compensation. If legal definitions of "sale" or "share" under specific laws apply to a particular data flow, we provide rights and controls as required.

10. International Data Transfers

Haze and our service providers may process personal information in countries other than your own. Where required, we use appropriate safeguards for international transfers, including contractual protections and other lawful transfer mechanisms recognized by applicable law.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including to provide services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods depend on data type, legal requirements, and operational needs.

Examples:

account and profile data: retained while your account remains active and for a limited period after closure;
transaction records: retained for financial, tax, and compliance periods required by law;
support and security logs: retained for operational and incident-response windows; and
derived analytics: retained in aggregate or de-identified form where feasible.

12. Data Security And Safeguards

We use administrative, technical, and organizational safeguards designed to protect personal information, including access controls, authentication controls, transport security, and operational monitoring. No system is fully secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials and notifying us promptly if you suspect unauthorized access.

13. Your Privacy Rights And Choices

Depending on your location, you may have rights to:

access and receive a copy of personal information we hold about you;
request correction of inaccurate personal information;
request deletion of personal information, subject to legal exceptions;
object to or restrict certain processing;
withdraw consent where processing is consent-based;
request portability of certain personal information; and
appeal a denial of rights where required by law.

To exercise rights, email legal@hazecouture.com or support@hazecouture.com. We may need to verify your identity and authority before completing requests.

14. Additional California Privacy Notice

This section is provided for California residents and is intended to align with CCPA/CPRA disclosure expectations, including 11 CCR section 7011.

Categories collected in the preceding 12 months: identifiers, customer records, commercial information, internet/electronic activity, geolocation-related data, profile/account information, inferences, and certain sensitive information where needed for feature delivery.
Sources: directly from consumers, devices, service providers, integrated systems, and partners.
Purposes: service delivery, operations, support, analytics, security, legal compliance, and service improvement.
Disclosures for business purposes: we may disclose relevant categories to service providers, contractors, and partners that support the services.
Sale/share statement: we do not sell personal information for money. If any activity is considered "sharing" for cross-context behavioral advertising under California law, California residents may exercise applicable opt-out rights.
Sensitive personal information: we use sensitive personal information only for permissible, disclosed, and proportionate purposes unless and until additional consent or rights flows are required.

California residents may request to Know, Delete, Correct, and receive equal service and pricing without unlawful discrimination for exercising privacy rights. Requests may be submitted by email at legal@hazecouture.com or support@hazecouture.com.

15. Children And Teen Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 without legally required authorization. If you believe a child has provided personal information in violation of applicable law, contact us and we will take appropriate steps.

16. Automated Processing And Profiling

Some Haze features use algorithmic processing to generate fit, styling, and personalization outputs. These processes are designed to improve service functionality and user experience and are not intended to produce unlawfully discriminatory effects. Where applicable law grants additional rights related to automated decisions, you may contact us to request more information.

17. Third-Party Links And Services

Our services may contain links to third-party websites, social platforms, payment providers, or embedded services. Their privacy practices are governed by their own notices. We encourage you to review those policies before sharing personal information.

18. Changes To This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or business changes. When we do, we will update the "Last updated" date and, where required, provide additional notice.

19. Contacting Us And Complaints

If you have questions, concerns, or requests regarding this policy or our data practices, contact:

Cruxnd Haze, Inc.
1111B, S Governors Ave STE 48063, Dover, Delaware, US. 19904
legal@hazecouture.com
support@hazecouture.com

If you are located in the EEA/UK, you may also have the right to lodge a complaint with your local data protection authority.

Privacy Policy

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